Three cans, three colours and a slow push through a wall of water. The film plays forward, then scrubs back frame by frame, so the splash never lands twice the same way and the loop never shows its seam. Built for drinks brands whose can is the brand — and the first heroeffects hero graded for bright footage, with ink copy on a bone veil.
A loop the eye can see is a loop the eye stops trusting.
Coco Splash is directed, not decorated. The opening frame is treated the way a director treats a first shot: one continuous move, real depth, and the message placed exactly where the eye lands.
A filmed hero that plays forward, then scrubs backwards frame by frame — a loop with no seam and no jump cut — under a twenty-four second camera push. Everything ships as a single self-contained file that drops into Webflow, WordPress, Shopify or Framer — and your team edits every word without touching code.
See the craftBuilt for fmcg & beverages teams that need the opening to carry weight and the rest of the page to stay out of the way.
A filmed hero that plays forward, then scrubs backwards frame by frame — a loop with no seam and no jump cut — under a twenty-four second camera push.
Hero, sections, form and copy editor in a single HTML document. No build step, no framework, no plugin — paste it in and it runs.
Device pixel ratio capped at two, reduced-motion honoured with a still frame, and a graceful image fallback if WebGL is unavailable.
Everything in Coco Splash exists to make the first scroll feel intentional. Nothing wobbles for its own sake; every move is tied to how far the reader has travelled.
Send the image you want in the hero and a line about the brand. We re-skin Coco Splash to your palette, type and copy, and hand back one file — usually inside five working days.